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Paloma Wool vs Universal Standard

Two close matches, compared on their full catalogues. Universal Standard is the cheaper of the two (typically $108).

Updated · By the Baddie Certified team · All comparisonsBoth brands' prices, sizes and pieces are read from their own stores on a rolling nightly crawl.

Shop the cheaper pick: Universal Standard →Dawn Linen Blend Hi Low Tunic - Palm Print in Light Blue · $45 ≈

You buy on the brand’s own site. Some links earn us a commission when you buy; it never changes what we show or how we rank it.

Paloma WoolUniversal Standard
Typical price$190$108
Price tier$$$ · Premium$$$ · Premium
Pieces we track8682,208
On sale now0%23%
Plus sizes (1X+)13% of pieces11% of pieces
Petite9% of pieces8% of pieces
Ships to CanadaYesYes
Based inSpainthe US
Most stockedTops, Pants, AccessoriesTops, Pants, Blouses
AestheticClean Girl, Old Money, BalletcoreClean Girl, Old Money, Grunge

Pick Paloma Wool if…

  • You prefer its pieces: on price, sizes, sales and shipping it has no clear edge over Universal Standard.

Pick Universal Standard if…

  • You want the lower price: typically $108 against $190.
  • You shop sales: 23% of its pieces are marked down now (0% at Paloma Wool).
  • You want more to choose from: 2,208 pieces against 868.

Good to know

Is Paloma Wool or Universal Standard cheaper?
Universal Standard is cheaper: a typical piece is $108, against $190.
Do Paloma Wool and Universal Standard ship to Canada?
Paloma Wool: yes. Universal Standard: yes.

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